Join us
Biopages is delighted to offer companies servicing the life science sector the opportunity to promote their business through the only comprehensive website of its type on
the internet. As a one‐stop shop Biopages will be able to deliver unique benefits to members. Marketing your company has its advantages but marketing at
the point of sale is inherently far more powerful. Put your brand where people in the life science sector go to buy services and products.
Key reasons to choose biopages:
The only comprehensive one stop shop offering exposure for your brand in a niche market
It is estimated that there are approximately 165 million active websites on the internet. With so many sites finding information can be difficult.
General search directories can be used to raise your profile but they are not tailored to meet the needs of specific sectors, they don’t attract the large numbers of clients from the sector and their fees are several times that of Biopages.
Biopages attracts a specific audience with specific needs. Biopages is the one site on the web designed to assist Australasian scientists and managers alike in finding the services & buying the products they need for doing business in the sector.
Product marketing
Whilst Biopages offers a convenient way to find any business supplying to the life science sector we also offer you the opportunity to couple this to a sale for your business by listing your products on our site. Whether you wish to take advantage of this facility or not, advertising in a common market place will keep you competitive.
In the US online consumer sales increased by more than ¼ in 2007 to an estimated $225 billion (e‐commerce 2008, K Laudon & C Traver; eMarketer, Inc., 2007; Internet Retailer, 2007; Forrester Research 2007).
Although it is hard to predict accurately approximately 1/3 of all offline retail purchasing is influenced by internet exposure. In the US this correlates to $1 trillion in annual retail sales (e‐commerce 2008, K Laudon & C Traver; eMarketer, Inc. 2007; ClickZ, 2006). We encourage you to discuss listing your products on our site with the Biopages sales team. Contact Sales for assistance at sales at biopages dot com dot au
National and international exposure 24/7
Through Biopages it’s simple and convenient for clients to find your company and products ‐ 24 hours a day 7 days a week. Whilst Biopages is focussed on driving your business growth in Australasia it will assist your company in raising its international presence through its placement on international search engines and quality links.
Worldwide there are 1.2 billion people online (e‐commerce 2008, K Laudon & C Traver; Internet Worldstats, 2007). Accessing this market through Biopages as part of the collective of Australasian service providers to the life science industry will heighten your potential for growth.
By building Biopages advertisements into your Marketing budget you can extend your hours of operation without having to spend more hours in the office.
Offering business building services
At Biopages we are mindful that marketing activities should act to develop your place in the industry. To assist you in achieving this for your company we offer the following services:
A placement on our site which will be brought up when customers search for the services you have listed. The placement will include your contact details such as your company’s logo or headshot of a key contact, phone numbers, a limited list of previous clients, emails and your website address.
Placement can include video/s showing a brief introduction from a CEO or the operation the review of a product
A written introduction for your company
The ability to sell your products
Ability to list property for sale or for lease
Capacity to sell second hand equipment
Ability to buy front page advertising for increased exposure
A solid presence in a competitive marketplace
Prevent your company’s website from been lost amongst the 165 million active websites on the internet.
Biopages can give your company the exposure it needs to a highly specific audience and in doing so give you a competitive advantage. There are many ways to view the advantages of advertising through our site but the choice not to market through the website may not only mean missing out on opportunities but it may, through the promotion of a competitor, result in a reduction of existing clients.
STAT: The internet has grown significantly over the last few years. The total number of internet hosts with domain names have doubled in the period from 2004 to 2007 to at total of 440 million (www.isoc.org, 2007).
Australian owned and operated
Biopages is 100% Australian owned and operated. Our site is designed to meet the needs of Australasian customers by bringing a quality customer orientated product into labs and offices. Our staff have years of experience working in the Australasian life science sector and have established links with many organisations.
Competitive pricing structure
When you consider what sort of exposure could be achieved through an additional marketing or sales representative on the same budget it is clear that the value of joining Biopages is high. Market research will tell you that similar online advertisements through the largest Australian general directory can be up to ten times more expensive. Yet through Biopages you will receive the same or greater market exposure plus the benefit of direct online and offline marketing to the life science sector. This value proposition will improve the chance of you making a significant return on your investment.
If you would like to secure an advertising, marketing or sales opportunity for your business with biopages please complete the application form or if you would rather speak to our friendly customer service staff then please contact us
Pricing
| Category | Name & Number | Silver Basic Exposure |
Gold Enhanced Exposure |
Platinum Premium Exposure |
|---|---|---|---|---|
| Ranking | 4th | 3rd | 2nd | 1st |
| Logo display | - | Small Logo | Medium Logo | Large Logo |
| Company description | - | 70 Words | 140 Words | 210 Words |
| Company contact details | Name and number only |  |
|
|
| List your previous clients’ from the sector | - | (limited to 2) |
(limited to 5) |
(limited to 10) |
| Products stocked (name only) | - | 50 | 100 | 200 |
| Product marketing eligibility** | - |  |
|
|
| Number of categories listings | 1 | 2 | 3 | 5 |
| Video† | - | 1 | 2 | 3 |
| Market Advantage eligibility | - | |
|
|
| Job and/or property marketing eligibility | - | |
|
|
| Monthly cost (for 12 months inc GST) | FREE | $37 | $92 | $183 |
| Yearly (inc GST) | FREE | $440 | $1,100 | $2,200 |
** Terms relating to product marketing will be negotiated independently with your biopages representative.
† Movie files may be up to 5Mb
| Market advantage | Per month | |
|---|---|---|
| Option 1 | Secure 1 of 10 rolling company logo placements on the home page | $220 |
| Option 2 | Hot Product - one of 3 hot products | $330 |
| Option 3 | Feature Article - 250 word piece | $550 |
| Property & Second-hand equipment | Per 8 week instalment | |
|---|---|---|
| Sale or lease advertisement | $100 | |
| Second hand equipment | $100 | |
All figures are GST inclusive.
To purchase a package please compete our online application form or download, complete and fax back to biopages on (03) 9408 6950.
Product Sales
We encourage companies who have purchased a package and wish to sell products on our website to contact sales@biopages.com.au to discuss the opportunities.